Myth Buster - Embracing “No Premium” Fundraising with expert guest Jaime Freidrichs

October 08, 2021 00:38:01
Myth Buster - Embracing “No Premium” Fundraising with expert guest Jaime Freidrichs
Marketing with Purpose
Myth Buster - Embracing “No Premium” Fundraising with expert guest Jaime Freidrichs

Oct 08 2021 | 00:38:01

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Show Notes

Those of you who have been hanging out with me for a while have probably met Jamie Freidrichs before. Because Jamie is a great resource of mine. She tells it how it is and I love that about her. She and I sometimes have slightly differing opinions because I'm a marketer, and she's a fundraiser… but at our core, we feel the same way about a lot of things. And so we felt like we would have a semi therapy / semi rant session today about busting a myth; the myth that you have to give something away  (a.k.a. “premium”) to get a donation. 

For a fully-formatted article version of this episode, head over to our website: https://mayecreate.com/blog/podcast/myth-buster-embracing-no-premium-fundraising-with-expert-guest-jaime-freidrichs/

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